Posts Tagged ‘Lidija’

Teasers kick directly in the head

Monday, February 23rd, 2009

During last weekend, Lidija Kujundžić talked with students of The School of Web-Journalism about importance of teaser in web writing. Under journalists premise „Kick reader in the head with – title” Lidija explained that substance of teaser is in only one, first sentence. Students were informed how to „hook” readers with a lot of title examples. After that, they begin to practice.

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